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Who Needs A Business Newsletter? (No-One… Unless You Want To Convert Your Leads To Customers!)

There are two indisputable facts of life in the business world. One, people do business with people they know and like. Two, it is far less expensive to sell to existing customers than to new ones, especially when you consider what it costs in time and money to attract them. For online businesses, the most practical and feasible method of allowing your customers to get to know and like you, your product and your company is a newsletter…

When Did FREE Stop Meaning FREE?

Free used to mean getting something of value for nothing in return. In the internet marketing world I understand the value of a free gift for an email address, but I am referring to a much more sinister version of the FREE gift bait and switch. In fact the latest one I saw which I will touch on almost made me give up internet marketing.

Cloud Back Up Is the Next Big Thing!

The cloud back up services is the latest buzz in the corporate industry today. With a facility to share resources over the internet, cloud computing is the next big sensation in the technology innovation realm.

Three Points To Consider When Entering A Niche Market

I want to start this article with a couple of questions: Would you dive into an empty pool? Or how about build a house in the middle of the desert? Unless you’re crazy or lack common sense, of course you wouldn’t do either one.

Marketing Your Website: Should You Write Your Own Content – Or Outsource It?

Most online marketing tools involve communicating via the written word. You may have wondered, should you try to do your writing yourself or outsource it to a professional writing service? The answer depends on a number of factors, and in this article I’ll present you with some pivotal questions that will hopefully help you figure out if outsourcing is for you.

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