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Using authorship helps searchers discover great information by highlighting content from authors who they might find interesting. If you’re an author, signing up for authorship will help users recognize content that you’ve written.

SEO can increase website ranking on search engine results to give you more visitors and potential clients. This method is the most effective way to make your website more visible to a wider audience. Even if you have a good web layout, informative content, and everything else that a reader will need, these won’t do anything for your website unless you make it searchable in search engines and unless your website ranks on search engine results.

Do you have an online business or are you trying to make money online? If you are using the internet to make money then you are no doubt doing some sort of internet marketing but are you standing out against your competition?

The differences between helpful and bothersome online marketing can be a little hard to detect at times from the business owner’s perspective. Let’s look at some marketing methods that might be considered a menace… and how you can avoid them!

Sometimes within web marketing, we can be guilty of placing all of our hopes on our favourite web marketing channels, be that SEO, social media, PPC or another latest technique for overnight success. Any method of sending visitors to our website is a “marketing” channel”.