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People need to be able to trust in your expertise and integrity when dealing with you. For some people, their credibility is their most valuable business asset. But unfortunately inexperience can cause many people to chip away at their credibility without even realizing it.

As a web design company and social media agency in the Middle East, many small and medium enterprises ask us the following question: “If we have a Facebook page, why should we have a website?” Here’s our answer.

Regardless of whether you are new to the whole world of online business or you already have had a website whose performance you want to improve, you will have to rely on Search Engine Optimisation or SEO to achieve your goals. SEO is a process wherein you use various techniques and methods to improve your website’s standing and ranking in the eyes of search engines such as Google.

Today affiliate marketers are always looking for more sources of traffic to find potential customers online. Facebook and Craigslist are making it harder to get traffic from there sites. New social media networks Pinterest and Instagram are seeming to fill the void.

Success with your website depends upon the amount of visitors you can attract to it. The more traffic you generate, the more in interest you will have in your offering.