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Marketing is an important function of any business enterprise. Marketing increases the reach of the company’s product and contributes directly to the top line revenues of the company. With the advent and penetration of the internet, online marketing has emerged as an important tool.

Viral marketing is a means of starting a message and sending it out to a few people. Those unsuspecting people in this scheme then send it out to more people who in turn send it out to more people.

Is your business fundamentally sound? Do you have these 5 fundamental marketing tools in your online business?

Content marketing has grown in popularity as communication platforms transition over to digital media. Consumers look for the latest information through multiple online marketing channels so proper positioning is key for companies to capitalize on conversions.

For those who are looking for strategy to cope with the competition in the business world may bring in social networking. This is known to be effective for internet marketing solutions. Information provided in this article aims to help organizations to grow and succeed.