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When you can take your typical sales process of selling one-to-one… … And flip it on its head and sell one-to-many. Congrats! You have successfully employed leverage in your business.

Marketing in the digital space has evolved immensely over time. There has been an explosion of new processes, new communication technologies and new marketing channels to advertise and promote your business.

A testimonial is a value add-on to websites in today’s technology environment where speed and support are key elements. A testimonial helps in assessment of the above parameters for the end users. It is easy to identify a dishonest testimonial just by going through the value of the content; therefore utmost caution has to be adhered in posting honest testimonials. The information that is updated in the testimonial need to point the product based data that helps the administrator to rectify issues relating to quality of product or services. Information that is updated needs to be informative and innovative providing insight of other up sells that the merchant offers. For example “the product is good and we will buy again or the service is good, we will work with them”, this testimonial says nothing about the quality of the product or level of service offered and as to why someone should use the company that the testimonial is talking about.

That’s a huge ‘HUGE’ because it has been noted that while the technological industry is absolutely booming as it is consistently coming up with new applications and features, the event industry is struggling to keep up with that pace, and the only tech-y stuff organizers are really comfortable with includes Facebook, Twitter, and YouTube. So, here are five digital marketing trends that event presenters could use efficiently in order to enhance their marketing strategies.

There are many proven ways to generate income from online marketing, which include Google AdSense, affiliate programs, ClickBank and much more. Do you remember the old saying that “Time is Money”? So if you know some of the ways to make money online and in a guaranteed fashion, then this is a phrase you should learn to live by.