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If we talk about B2C markets, about 76% of these markets claim to use content marketing strategies. With the rapid change in technology, global marketing trends, content marketing has emerged a lot in the past few years. In 2016, we have seen a drastic shift of trends in content marketing.

Get paid to create your product. That’s the ideal and I will walk you through how to do it: you are going to sell the coaching first, then you’re going to create the lessons based on the needs of the people in the program.

This article shows you why it is critical that you know who your ideal customer is. It then shows you how to so close to them, that you know exactly how they think and feel.

The rule in website design is: “Don’t make me think.” In 99% of the cases where a website takes two to three times as long as it should it is because of content. It may not be clear enough. It may not flow well. The useful information may be buried in jargon that the unfamiliar customer may not understand.

When it comes to your content marketing campaign, it is important that you don’t give away too much for free. After all, this is what you do for a living and you should absolutely expect to be paid for those efforts.