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How to Create Compelling Content

The teacher droned on seemingly oblivious to the fact that most of students were clearly checked out mentally. The monotonous lecture was not unlike one of the scenes from the Ferris Beuller movie of the ’80s. In a classroom setting, the audience may not have a whole lot of choice on whether or not to suffer through the message, but out in the marketplace, that isn’t the case. The fastest way to lose the interest of your target audience, or fail to captivate their interest in the first place, is to be perceived as boring or irrelevant. Let’s take a behind the scenes look at how the most compelling content is created and a couple of key mistakes to avoid in the process.

Getting All Emotive Online

How many times have you visited a webpage only to find it doesn’t deliver what you wanted it to because its covered in heavy keyword insertion or keeps popping up a request for your email subscription? Do we really want to irritate people when they land on our webpages? I think we’d rather give our website visitors something more powerful and real. This is where emotive marketing messages can be very powerful.

10 Clever Online Advertising Strategies

Advertising began thousands of years ago when ancient Egyptians started carving out announcements and notices in steel. Now, we have so many forms of advertising, it can be hard to choose which ones to use. Online marketing has taken the business world by storm!

Three Easy Tests to Find Legit Affiliate Marketing Companies

Affiliate marketing is filled with scammers that just want your money. Here are three tests you can use to determine if your prospective company is legit or not.

What Is an Online Marketing Manager?

If you have a brain which is a melting pot of creative ideas and analytical thinking, a person with exceptional leadership and communication skill, and you can handle issues and stress of work and deadlines without giving in to pressure, then you should definitely be an online marketing manager! A lot of business these days are looking for experts that can take care of the promotional and marketing needs of their companies and are willing to give an extravagant pay to ensure that things are properly accomplished.

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