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You’ve probably heard and read of SEO a million times already, but haven’t figured out what it means and what it is for. “What is SEO?”, you say to yourself. Very well, this article will enlighten you about the things you need to know about SEO.

Some people feel as though being successful in a down economy is impossible. They allow the negativity around them to affect their perception of success and in turn hinder their ability to make money and achieve their financial goals. I’m here to tell you it is possible, and there are real steps you can take to dig yourself out of whatever rut you may be in. But you must first get past the cynicism and open your mind to the infinite realm of possibilities that await you.

Whether you have an existing business or you are planning to start a new business, the business of web marketing should be high on your list of priorities. The Internet as we know it is vast, ubiquitous and, thanks to mobile computing, it’s in everyone’s pockets. If your business isn’t marketing its services on the web, you are likely losing out on serious revenue. The time to market your business online is now.

Social networks like Facebook, Twitter and LinkedIn too have started running such paid ads based on the variations of the PPC system like CPC, CPM or some have a fixed price model. They too provide you with extensive targeting options. Let us see the various targeting techniques that Facebook offers.

You may have heard it repeated ad infinitum that the money is in the list, but with the many varied available communication methods, many of which are free or cost very little, you may be wondering if list building is really that important. Although success online is possible without a list, having a list gives you tremendous leverage. Success in business depends on having customers, and having a list means that you have access to people that can be readily converted into customers.